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Templar.uno was founded by CEO/CMO Mauro Popovs to provide consulting, marketing, implementation, and/or adaptat services for products and services to the Brazilian market, as well as “online or offline” advertising campaigns focused on effectiveness and sales results.

Templar.uno’s main area of expertise is in the tourism and hospitality market, serving national and international tour operators and/or hotels.

 

Mauro Popovs is a guide specialized in the Middle East, he also performs complementary duties in addition to his representation work. With a degree in Advertising and Marketing, he is a designer and commercial photographer. He has been creating itineraries and fully organizing incentive trips for over 16 years. He is responsible for developing and implementing marketing plans and initiatives for selling services, as well as launching new products in all destinations in the Brazilian market. His focus will be on enhancing and optimizing resources to achieve the company's objectives in the Brazilian tourism market.

 

To understand how a specific "our service" works in 8 simple steps

 

1) Adapting your product or service to the country's market

Adapting a product or service to a new country's market involves a process of product localization or product adaptation, which tailors offerings to local language, cultural preferences, and regulatory needs through market research to ensure products feel native and resonate with foreign consumer.

 

2) Branding, design, planning and managing advertising campaigns (traditional and digital)

Mastering the 5 types of digital marketing— Creating graphic pieces for digital marketing involves using visuals like logos, typography, and colors to communicate a brand's message, build identity, and engage the audience, respecting the company's guidelines. Content marketing, SEO, email marketing, and social media marketing with PPC advertising ("Pay-Per-Click") —is essential for thriving in today's dynamic digital landscape.

 

3) Search engine optimization (SEO), and coordinating paid traffic to generate qualified leads and sales conversions in Brazil

 

4) Creating effective promotional materials

Creating effective promotional materials, setting clear goals, and understanding your target audience to choose appropriate physical items that align with your brand and stay top of mind.

 

5) Personal business visits and capacitations about destination or services

Personal business visits for training and service education are training programs or visits for clients to develop expertise in a company's services or a destination's offerings.

 

6) Creation events for promotional destination and empowerment

Empowerment events, such as workshops, conferences, and networking gatherings, designed to build skills, foster connections, and generate new opportunities.

 

7) Legal Support

One of the partners at Templar.uno Dra. Iris Popovs is a Brazilian/Austrian lawyer with extensive experience in the hotel, tourism and airline industries who can help with all your legal issues in the tourism and travel industry.

www.irispopovs.adv.br

 

8) Famtours Organization
Organizing famtours as a sales strategy, offering rewards for sales. Travel agents who meet established targets can be rewarded with a famtour, where they experience the destination. This type of incentive contributes significantly to increased sales and relationship-building initiatives and is widely used by DMCs operating in Brazil.
 

Investiment

US$ 2.000,00
Monthly

01 year of minimum contract term

 

Comission
Us$ 30,- 
per person in each group
 

Services Included
 

02 Newsletter promotional (per month)
01 Destination Blog Post (per month)
01 Informative Newsletter (per month)

01 Weekly report
02 Monthly Trainings


Daily routine visits to Agency / Operators (Minimum 02 visits/day)
Participation events/fairs tourism trade
Analysis Report
Operational Support
FAMTOUR guide orgaization

 

Current portfolio

Representation of DMCs in Brazil served and results

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Vered Hasharon (Israel)
Sales Director Brazil

Established in 1965, Vered Hasharon is a leading tour operator in Israel with more than 50 years of expertise crafting unforgettable tourism experiences. Starting out in Israel and the Middle East, we now delight travelers around the world, with offices in Europe, Asia, Latin America, and Africa. We specialize in tailor-made tours which take excited and enriched travelers to countless destinations around the globe, from large groups, conventions, and businesses, to individual travelers.

 

Main Objective

Opening New Markets in Brazil and increase in sales volume
Activities such as market research to understand the audience and competitors
Branding, design, planning and managing advertising campaigns (traditional and digital)

Search engine optimization (SEO), and coordinating paid traffic to generate qualified leads and sales conversions

Creation of promotional materials
Guide services in Middle East, monitoring of Brazilian groups for Incentive Travel and Starups visits

 

Opening New Markets


Brasil
Manaus (Amazonas), Vitória (Espírito Santo), Belém (Pará), Campo Grande (Mato Grosso do Sul), Curitiba, Londrina e Foz do Iguaçu (Paraná), Porto Alegre, Gramado, Canela, Santo Angelo, Santa Maria, Igrejinha (Rio Grande do Sul), Brasília (Distrito Federal), Goiânia (Goiás), Rio de Janeiro (Rio de Janeiro), Salvador (Bahia), Recife (Pernambuco), Arujá, São José dos Campos, Limeira, Campinas, Americana, Ribeirão Preto (São Paulo)

 

Portugal
Lisboa, Coimbra, Tomar, Fátima e Porto

 

Participation in Trade Fairs 

Stand Israel WTM - São Paulo (04 times)

Stand Israel Festuris - Gramado (04 times)
Stand Vered Hasharon - FITUR - Spain (04 Times)
Stand Leptis Tour ABAV Brasil (02 times)

 

Panrotas
Festuris Israel Ministry of Tourism Exhibitor


Mercado de Eventos 
Capacitation Ancoradouro SP

Festuris Israel Ministry of Tourism Exhibitor

 

FITUR SPAIN
POST ABAV EXPO IN FITUR SPAIN

 

 

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Aliantour - Viaggi Organizzati in Europe (Vatican / Italy)
Country Manager Brazil

 

For more than 40 years Aliantour has been operating in the cultural and religious tourism sector, with a long experience and deep knowledgein the management of group travel throughout Europe.Thanks to the presence of its offices in the main European tourist cities over the years, Aliantour has constantly improved and expanded its organization and structure, optimizing the quality of the services offered to the ever-changing needs of customers.

 

Main Objective

Opening New Markets in Brazil and increase in sales volume
Activities such as market research to understand the audience and competitors
Branding, design, planning and managing advertising campaigns (traditional and digital)

Blog Creation and content Production

Search engine optimization (SEO), and coordinating paid traffic to generate qualified leads and sales conversions

Guide services in Middle East

Creation of promotional materials 

Creation of strategic partnerships and product presentation events

 

Opening New Markets

 

Brasil
Campo Grande, Dourados (Mato Grosso do Sul), Curitiba, Londrina e Foz do Iguaçu (Paraná), Porto Alegre, Gramado, Canela, Santo Angelo, Santa Maria, Igrejinha (Rio Grande do Sul), Rio de Janeiro (Rio de Janeiro), Campinas, Americana (São Paulo)

 

Participation in Trade Fairs 

Stand Italy WTM - São Paulo (01 time)

Stand Aliantour Festuris - Gramado (01 time)
ABAV Brasil (02 times)
Stand Sepean UGART - Porto Alegre (01 time)


Post Mercado de Eventos

 

Strategic Partnerships Action for new product launches  

Partnering with key tourism influencers provides a way for brands and destinations to enhance visibility, authenticity, and engagement, as influencers' trusted recommendations shape travel decisions and build trust with audiences who prefer genuine content over traditional ads.

 

Project 1

Planning and execution of influencer engagement and promotional support for the "Sistine Chapel Choir" event in Brazil.

Vatican Sistine Chapel Choir "First time in Brazil" - Cappella Musicale Pontificia Sistina

 

https://www.instagram.com/padremanzotti/ 6.5M

https://www.instagram.com/padrejoaoluizlemos/ 43.9K

https://www.instagram.com/domjosenegri/ 191k

https://www.instagram.com/santuariomaedosaflitos/ 86.9k

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Project 2
Graphic design, planning, and execution of influencer engagement and promotional strategies to support the dissemination of Aliantour’s humanitarian initiative, in which a portion of the sales revenue from the Africa travel packages (Kenya and Tanzania) would be allocated to the construction of schools in Kenya. The objective was to organize a promotional event aimed at raising awareness and generating earned media coverage.

 

https://www.instagram.com/oficialrodrigoruas/ 63,2k 

https://www.instagram.com/rodrigoruas/ 1M

 

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Project 3

Post pandemic digital strategy

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Top of Mind Action

Important Comemorative Dates

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Digital Adverting Peaces

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Project 4
 

Graphic Material, Banner and folder art, mousepad, stand Aliantour in Festuris / Gramado - Rio Grande do Sul

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Axis Destination Management  (Jordan)

Country Manager Brazil

 

As a premier Destination Management Company (DMC) in Jordan, we specialize in creating seamless and memorable travel experiences across the region. Backed by a team of travel professionals, strategists, ex-hoteliers, and developers, we bring over 50 years of combined expertise. Since 2020, we’ve been curating exceptional journeys, ensuring every detail is handled with precision and care.

 

Main Objective

Opening New Markets in Brazil and increase in sales volume
Activities such as market research to understand the audience and competitors
Branding, design, planning and managing advertising campaigns (traditional and digital)

Creation of promotional materials 

Creation of strategic partnerships and product presentation events

 

Opening New Markets

 

Brasil
Manaus (Amazonas), Belém (Pará), Campo Grande (Mato Grosso do Sul), Curitiba (Paraná), Porto Alegre, Gramado, Canela, Santo Angelo, Santa Maria, Igrejinha (Rio Grande do Sul), Rio de Janeiro (Rio de Janeiro), Recife (Pernambuco), Campinas, Americana, Ribeirão Preto (São Paulo)

 

Portugal
Lisboa 

 

Participation in Trade Fairs 

Stand AXIS ABAV Expo - Recife / Pernambuco (01 time)

 

Event in Brazil
AXIS DMC and JORDAN MINISTRY OF TOURISM
Destination Presentation, original arabic bellydance and dinner for 79 guests

The event was attended by the entire consular staff of Jordan in Brazil

 

Report in important tourism digital newspapers

 

https://viagensdefe.com.br/embaixador-da-jordania-prestigia-apresentacao-do-destino/

https://diariodoturismo.com.br/embaixador-da-jordania-prestigia-apresentacao-do-destino-a-agentes-de-turismo/

 

 

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Hajjat Tours and Travel (Jordan)
Country Manager Brazil

 

Our unwavering commitment to personalized service, attention to detail, and passion for crafting unforgettable travel experiences.

With our dedicated team of experts, innovative approach to itinerary planning, and deep understanding of our clients’ needs, we go above and beyond to exceed expectations at every turn. From meticulously curated itineraries to seamless logistics and unparalleled customer support, we’re dedicated.

 

Main Objective

Opening New Markets in Brazil,  focusing on the city of São Paulo and increase in sales volume
Activities such as market research to understand the audience and competitors
Branding, design, planning and managing advertising campaigns (digital)

Guide services in Middle East

Creation of promotional materials 

Creation of product presentation events

 

Opening New Markets

 

Curitiba (Paraná), Porto Alegre, Gramado, Canela, Santo Angelo, Santa Maria, Igrejinha (Rio Grande do Sul), Campinas, Americana, Ribeirão Preto (São Paulo)

 

Participation in Trade Fairs 

WTM Brasil - Lounge 

 

Event in Brazil
Hajjat Tours and Travel
Destination Presentation, New 11 places for Religious/ Biblic Destination in Jordan, original arabic bellydance and cultural arabic dinner for 98 guests

 

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Europax (Portugal)
Representative Brazil

 

Muito prazer, somos a Europax, somos uma operadora de turismo de Portugal, especialistas em nosso país e países da Europa. Com escritório em Portugal e Brasil, nossa empresa atende serviços diferenciados, tais como criação de roteiros exclusivos, transfers em Portugal e Europa, reservas de hotéis, consultoria para localização e suporte para que você possa ter sua casa em Portugal. Nosso objetivo é transformar sua viagem na maior e melhor experiência da sua vida.

 

Main Objective

Opening New Markets in São Paulo and increase in sales volume
Activities such as market research to understand the audience and competitors
Branding, design, planning and managing advertising campaigns (traditional and digital)

Website and Blog Creation + content Production

Search engine optimization (SEO), and coordinating paid traffic to generate qualified leads and sales conversions

Guide services in Middle East

Creation of promotional materials 

Creation of strategic partnerships and product presentation events

 

Opening New Markets

 

Brasil
Campo Grande (Mato Grosso do Sul), Curitiba (Paraná), Porto Alegre, Gramado, Canela (Rio Grande do Sul), Campinas, Americana, Taubaté (São Paulo)

 

Participation in Trade Fairs 

WTM Brazil - Lounge (01 time)

 

Branding, design, planning and managing advertising campaigns (traditional and digital)

Website and Blog Creation + content Production

Search engine optimization (SEO), and coordinating paid traffic to generate qualified leads and sales conversions

a) Blog www.europax.info

b) Site www.europax.com.br

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Results achieved on digital marketing platforms

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Design examples for each topic, each piece created announces the complete content of the topic published on the blog.

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